THE RECESSION & 🏡 Wholesale Real Estate (Why PRE-FORECLOSURE Operation is Expanding at the County)

THE RECESSION & 🏡 Wholesale Real Estate (Why PRE-FORECLOSURE Operation is Expanding at the County)

This is OLA coming to you live from myEmpirePRO studios and we are back to the basics of wholesale real estate.

Isn’t it?

Listen… it was a much needed spike and hype… but may be more so natural.

I’ve seen this happen quite a few times since I launched my career as an entrepreneur with wholesaling and short-selling real estate back in 2005.

The ups and the downs… both big and small… in fact, my first successful business was wiped out completely with the 2008 recession. So, I’ve seen this a few times since then but we are still standing.

As you know I teach smart real estate wholesaling here with the most affordable training and coaching platform. A big part of the idea behind that is to be able to thrive in any market.

Some of the most successful wholesalers in recent times are about to go broke because they were plugged in on non-evergreen “good times” types of systems.

What do I mean by “good times”?

You see every business type is cyclical in nature. The same is true for all 5 stages of the wholesale real estate business model.

There are times when every aspect of it is super easy and there are times when it is super hard…. but also every in-between possibility.




Free Wholesale Real Estate Course

Free Wholesaling 101 Course

What is Wholesale Real Estate?

Wholesale real estate is the art and science of finding a deeply discounted property leveraging digital age marketing skills, locking the property up in a purchase contract…

…and finally selling the equitable rights to purchase the property to an end buyer investor who will typically fix up and resell.

You can make any where from $0 to $82,000 net profit per deal based on my personal experience. I’ve averaged between $15,000 and $30,000 per deal in my experience.

Here are the 5 stages of the wholesale real estate business model.

STAGE 1 – Data

For obvious reasons, this is the most important stage of all five. I personally use the tool at for this.

STAGE 2 – Contact

This is the state where you set up marketing campaigns to contact or attract motivated sellers to initiate contact with you. You can use the same tool.

STAGE 3 – Lead

Once a contact is initiated with an able and willing motivated seller, it is now in a lead stage.

STAGE 4 – Contract

After successful negotiations, a contract is drawn up and executed with agreed terms between you as a buyer and the seller. The contract creates equitable rights for you. There are specific strategies to make the equitable rights transferable for a fee.

STAGE 5 – Deal

At the final stage, a profitable exit is facilitated when you sell the equitable rights to purchase the property to an end buyer investor.

This is where I quit or EXIT the deal and walk away with $15,000 – $30,000 just to repeat the whole process.

So in recent times, the business became so attractive that hedge funds started buying a tons of rights to these deals in bulk.

They were buying them as much as up to 90% of the property ARV.

What is ARV?

ARV is the after repair value of a piece of property. We simply pull up 6 months old or less comparable or comp recent sales within one mile radius proximity to the subject property and perform a weighted average.

That’s tells us the ARV or after repair value of the subject property. Again, my favorite tool for this business, does this seamlessly in less than one minute.

Traditionally and more sustainably, our maximum allowable offer (MAO) for any property is 65% of the ARV.

As I was saying, the influx of the hedge fund buyers allowed many to be able to pay up to 90% of the ARV. Many wholesalers have made stupid insane amount of money damn near almost printing money until recently.

They would close a few deals and in less than one year, start selling courses in upwards of $45,000 for coaching and become overnight millionaires.

#WholesaleRealEstate #myEmpirePROLive #myEmpirePRO

OLA Tux Abitogun is the CEO of myEmpirePRO , A full blown results oriented entrepreneurial training platform for real estate, digital and lifestyle entrepreneurs.


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